Future Enterprise: Building Resiliency
to Thrive in the Next Normal


Technology Will Play an even Greater Role in
Getting Us All to the Next Normal

While the Crisis stage of the Pandemic Crisis is past, recovery from economic disruptions and adjusting to more long-lasting changes in social and business practices will dominate enterprise IT investment decisions and reshape priorities over the next five years. The one clear conclusion: technology will play an even greater role in getting us all to the next Normal.

The IDC FutureScape webinar and research series for 2021 we will focus on four major developments:


Identifying where the crisis and enterprises' responses are accelerating existing IT trends


Identify where enterprises will focus investments in the next two years to remediate shortcoming in existing IT environments exposed by the crisis as well as shortcomings introduced during initial emergency responses.


Identify where enterprises will seek to leverage technologies to take advantage of competitive and industry disruptions and extend their capabilities in the new normal.

Ecosystem Transition

Identify how enterprise responses to the other three developments will alter the IT industry ecosystem itself. Who is positioned to capitalize; who needs to accelerate transitions in business models; and how will these changes reshape existing parenting relationships?


View all IDC FutureScape webinars below. You can also register for multiple webinars at the same time by clicking the button.

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  • IDC FutureScape: Worldwide CIO Agenda 2021 Predictions

    Serge Findling

    28-Oct 2020, 12:00pm

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  • IDC FutureScape: Worldwide Digital Transformation 2021 Predictions

    Bob Parker, Sean Fitzgerald

    29-Oct 2020, 12:00pm

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  • IDC FutureScape: Worldwide Blockchain 2021 Predictions

    James Wester

    03-Nov 2020, 12:00pm

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  • IDC FutureScape: Worldwide Cloud 2021 Predictions

    Deepak Mohan

    04-Nov 2020, 12:00pm

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  • IDC FutureScape: Worldwide IT/OT Convergence 2021 Predictions

    Kevin Prouty, Jon Lang

    05-Nov 2020, 12:00pm

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  • IDC FutureScape: Worldwide Oil & Gas 2021 Predictions

    Andrew Meyers

    01-Dec 2020, 12:00pm

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  • IDC FutureScape: Worldwide Utilities 2021 Predictions

    Roberta Bigliani, JF Segalotto

    02-Dec 2020, 12:00pm

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  • IDC FutureScape: Worldwide Manufacturing 2021 Predictions

    Kevin Prouty, Reid Paquin

    08-Dec 2020, 12:00pm

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  • IDC FutureScape: Worldwide Retail 2021 Predictions

    Leslie Hand

    09-Dec 2020, 12:00pm

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  • IDC FutureScape: Worldwide CMO 2021 Predictions

    Gerry Murray

    15-Dec 2020, 12:00pm

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  • IDC FutureScape: Worldwide Smart Cities and Communities 2021 Predictions

    Ruthbea Yesner, Alison Brooks

    17-Dec 2020, 12:00pm

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  • 2021 Critical External Drivers

    The Pandemic Changes Everything

    I: Accelerated Disruption — Crisis, Resilience and Opportunity

    IDC’s Worldwide Covid-19 impact survey: 73% of organizations reported that current transformation projects will be reevaluated to deliver more efficiency and ROI. 60% report that they will focus on new business and operating models.

    II: Strategic Innovation — Shaping the Future Enterprise Today

    According to IDC’s Worldwide DX Spending Guide, global spending on DX technologies and services is forecast to grow 10.4% in 2020 to $1.3 trillion despite the challenges presented by the COVID-19 pandemic.

    III: The Next Normal — Adaptive Business and Operating Models

    COVID-19 has acted as an accelerant to shifting consumer preferences and business models.

    IV: Intelligence Everywhere — Data Drives Action

    In this world where data drives action, ensuring the veracity of the data and transforming data into insights become a strategic imperative.

    V. Geopolitical Risk — Societal and Economic Tensions Escalate

    Societal tensions exploded in what is known as the Global Protest Wave of 2019 (and into 2020). While reasons for each span the spectrum. Business needs to factor this volatility into operational and market strategies and decisions.

    VI: Re-Thinking Globalization — Disruptions Challenge Resilience

    Agility and speed to market are becoming critical elements of competitive performance, and many companies are exploring a better balance between globalization and localization for improved supply chain resilience and coordination.

    VII. Digital Platform: Ecosystems at Scale

    Platform thinking is a fundamental shift in business strategy — moving beyond product differentiation and pricing toward ecosystem-based value creation. It is also a long-term, sustainable response to new realities in the digital economy.

    VIII. Crisis of Trust — Managing Dissonance and Danger

    Cyber crime has increased many fold since Covid-19. For example, Palo Alto Networks reports email phishing and scamming schemes have increased 650%. Yet the growth in security investment is expected to decrease in 2020.

    IX: Customer Engagement Redefined — Safe, Secure, and Sustainable Digital Experience

    New business, operational, and organizational models built on a foundation of technology are required to meet the evolving and dynamic nature of customer expectations. It’s critical for organizations to create a contextual and empathetic relationship with their customers.

    X: Digital Divide — The Imperative of Connectivity

    For organizations, connectivity is critical for information to be created, shared, and consumed in real time. Enterprises that deploy strategic, integrated connectivity throughout the organization will realize higher return on investment through gains in revenue, customer retention, infrastructure longevity and process and cost efficiencies.

    XI: Work Transformation — Redefining Teams, Skills, and Leadership

    IDC's Future of Work Survey: over 50% of respondents indicated that they found it very or extremely hard to recruit top talent with needed technical and critical skills.

    XII. The Learning Organization — Asymmetrical Advantage Highlights Digital Divide

    The exponential growth of value in the economy of intelligence comes from four main components: maturity in the technical, human and process capabilities and use of cognitive technologies; incremental development and reuse of analytical and predictive models with continuous feedback and enhancements to create and grow beyond the critical mass.

    Join IDC’s FutureScape webinar series as we provide the needed guidance for the Future Enterprise: Building Resiliency to Thrive in the Next Normal